ABOUT

Twelve is a boutique agency founded by me, Xenia McLaughlin, and grown alongside Dounia Benjelloul—a powerhouse partnership built on the principles of communication, collaboration, and care ♡
With over 40 years of combined experience in the fashion industry, we bring both depth and heart to everything we do.

As mothers, we felt a deep calling to create an agency that reflects the nurturing and supportive environments we cultivate at home with our own families.
With this vision in mind, we established Twelve—an agency that places the well-being of our models at the forefront of our mission.

We’re here to build long-term relationships, nurturing confidence, growth, and sustainable success.
We understand the importance of a thoughtful, image-conscious approach to every project—from magazine editorials to custom-tailored Fashion Week strategies. At Twelve, we ensure our models and their careers are not just seen, but celebrated in the industry’s most prestigious spaces.

Twelve is a home away from home—a place you can trust with your career, and a partnership you can always rely on. 
Together, we will navigate the world of high fashion, always with your well-being guiding the way.

With love,
Twelve xx